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Connatix Launches Native Video Syndication to Enable Publishers to Extend Reach of Their In-Stream Pre-Roll Campaigns

By Shabana Arora. Read the article on MarTech Advisor New York: Connatix, the native advertising platform for both advertisers and publishers, today announced the launch of its new product offering: Connatix Native Video Syndication (NVS). Connatix NVS is the first video syndication technology in the industry that lets premier publishers extend the reach of their pre-roll in-stream…

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The Meme Era of Advertising – Part 3

So then, what does it mean that we are in the “Meme Era” of advertising? For one, let’s look at the style of modern day ads. Take the now famous Old Spice television ads. Laconic, witty, odd and somewhat random in its quick quips, ads like these, and ones far more invested in the meme…

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The Meme Era of Advertising – Part 2

Now that you’ve made the proper corrections, learned the techniques, and allowed your pre-millenial pride to abate, you might be able to start making sharable memes. Bu then there is the next question- who in the world would share my content? Remember this meme of ours?   As we said in our previous blog post,…

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The Meme Era of Advertising – Part 1

“Sharability” is the new hot topic for advertisers everywhere- and in this age of international culture, sociability across continents and the advent of digital interaction, some marketers are gaining a skewed perception of how exactly certain things in the “Meme Era” are shared, and for what reasons they are. Take one of our finely crafted…

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MarTech Advisor Article

MarTech Advisor: Connatix Launches New Native Video Platform to Create Native Video Placements to Increase Video Inventory

Read the article on MarTech Advisor By Pranav Vadehra Jul 29, 2016 New York: Connatix, the native advertising platform for both advertisers and publishers, announced the launch of its new video platform, Connatix Native Video. Connatix Native Video is the first video technology that truly integrates with the publisher’s own video content and native look by…

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What Will the Future of Digital Ads Look Like?

Projections of future trends are always dominant thoughts and points in the progressive dialogue of marketers, and when we ask what tomorrow will be like, it’s because we’re looking to get their in time! For sure, whatever it looks like, it seems it will be looked at on a phone. The statistical distribution of Mobile…

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